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How to Build and Scale
New Technology Products
Great technology sells, but the real challenge is building something people actually adopt.
Insights from 14+ years building and launching emerging technology products across startups, scale-ups, and Fortune 100 teams.
*For those who are audio-visual learners, I have provided AI-powered audio explorations via my YouTube channel
Deep Dives


Preparing an Investor Ready Narrative for Deep Tech
I outline how to turn fragmented product, market, and technical work into a clear, credible narrative for grants and early stage investors.
4 min read


Make Technical Products Easier to Sell by Mapping Problems to Solutions
How to make assumptions explicit and shared so that validation, market exploration, and strategy are easier By Chris Burgess You hear a lot about building products by solving problems. But what happens when the product already exists and you now need to validate it? This is the situation many companies find themselves in, especially those moving from projects to products. Products are always built in response to a perceived problem, whether that problem has been made explici
6 min read


How I Built a Complex AI Agent With No Code (And What I Learnt the Hard Way)
I started with a clear goal. I wanted to interpret and summarise scattered data. I am not technical, so I set out to build an AI agent with no code. More than sixty hours later, with more than twenty seven nodes created and the need to start vibe coding, it became clear that it was anything but simple.
9 min read


Making Sense of Your Customer and Market Insights
Every company gathers feedback, data, and ideas, but few know how to connect them into clear direction. This post explores why so many teams struggle to make sense of their customer and market insights, and how new ways of working — and smarter tools — can help.
6 min read


A Simple Scorecard for Startup Leadership Decisions
Learn a a simple, one-hour workshop method framework for startup leadership decisions. The Decision Scorecard helps teams align quickly, make fair calls, and stay transparent.
4 min read


Turning Tech Innovation Into Product-Market Fit
Deep tech startups face a unique challenge. Their technology often works long before the market is ready for it. This case study explores how one company navigated that gap between invention and adoption, revealing five lessons on how to turn deep tech innovation into product-market fit. From focus and market relevance to data and timing, it offers practical insights for founders bringing science-based innovation to market.
6 min read


How to Build What Matters, The Real Innovation Challenge for Startups
Innovation for startups often begins with excitement and ambition, but it can quickly drift when curiosity overtakes focus. In this article, Chris Burgess shares how a real-world product story from HP revealed the cost of chasing shiny features, and what founders can do to keep experiments grounded in user value. Learn how to build what matters by turning good ideas into products people genuinely need.
4 min read


Why Innovation Stalls, Even in Agile Teams
Discover how the innovation paradox impacts businesses and learn strategies to overcome it.
4 min read


Product Led Growth: Scaling From One Off Delivery to Repeatable Value
Startups in emerging technology often get stuck in custom delivery. Every client request feels like progress, but it leads to fragmented projects instead of a scalable product. This post explores how to build repeatable value through product led growth by understanding your audiences, finding patterns, validating them with evidence, and turning those insights into a story that scales.
7 min read


How to Utilise Delivery Teams to Drive Scalable Growth
HP wanted to establish a software licensing model. This post outlines how we transformed our internal tools into a scalable product.
5 min read


Can Blockchain benefit Spatial Computing & AI?
A number of devices we have are capable of scanning our homes using its cameras, is there a future where this data is stored where we want?
7 min read


How to Design Virtual Reality Experiences that Feel Natural
Early VR arcades figured out how to make virtual experiences feel natural. The secret wasn’t better graphics, it was designing around the way our hands actually move.
6 min read


How Accessible Creation Tools Can Define the Next Chapter of AR
It appears that the role of a software developer is essential for creating AR content. I outline how I think this can be addressed.
4 min read


Curiosity to ROI: A Guide to Augmented Reality Adoption
I outline general advice for anyone currently using augmented reality on mobile, or anyone thinking about trying it out.
5 min read
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